+ free application
+ interface which manages the contents of ipod, iphone and ipad
+ media music player library
+ emphasis on organising music
+ DRM-free: doesnt limit the usage of the digital content
+ Ping - social network incorporated within itunes giving you the opportunity to share music interests with others (similar to spotify social)
+ itunes library can hold music, podcasts, ibooks, videos and audiobooks
+ playlists can be created
+ can only sample 30 seconds of a song in the itunes store before you buy
+ itunes offer an affiliate program where you can earn money by driving traffic to the itunes store. 3% commision of the qualifying revenue can be earned for each track downloaded.
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